When To Invest In Customer Success
If you’re in a fast-growing SaaS business, you may have encountered this scenario: A CFO goes to the CEO and delivers the good and bad news. The good news is that bookings are up in the quarter but the...
View Article3 Ways To Create More Advocates Now
Growing customer advocates is one of the most important goals in managing your customer base. Advocates buy more, they recommend more, and their new business referrals close at a much higher rate. In...
View Article11 Pillars of Customer Success: Building the Foundation
The Subscription Economy has disrupted the way organizations manage their relationships with their customers. In order to minimize churn and maximize growth, a framework is needed to operationalize...
View ArticleWhat’s Next For Customer Success After Dreamforce
Now that the dust has settled on Dreamforce 2014, it’s time to reflect on some of the highlights from last week’s sessions. This Dreamforce was especially compelling as “Customer Success” was front and...
View ArticleCreating A Customer Success Scorecard
Congratulations! You just got your new gig as a leader in Customer Success and more than likely, you’ve been brought in because of a churn problem. One of the most important things you can do to help...
View ArticleHow To Invest In Customer Success
We’re in an era where most smart SaaS customers know that they have to invest in Customer Success but the natural next question is: How can you invest in Customer Success effectively? When should I...
View ArticleHow Customer Success Should Manage Relationships
In many ways, customer success is all about managing relationships. Why? Software is never going to be perfect. But the strong interpersonal skills of Customer Success Managers can be the glue for...
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